At right is Dana Greenlee at her Tacoma studio, LoudVox. (Photo by
Bonnie West) The first thing you learn from Patrick Scanlon, President & CEO of
CarbonWave, is that Australians call Australia Oz. Scanlon knows because he
lived and worked there for a number of years. Calling himself a Serial
Entrepreneur, (Because Im a repeat offender), Scanlon was a key
figure in the Australian Internet Industry founding a number of companies in his 13 years
there. His last was a streaming content company, which he co-founded and ran as Chairman
and CEO. He came back to the US mid last year with his Australian born wife and two
daughters.
Never one to sit on the sidelines, Scanlon is also an internationally award winning
photographer with credits ranging from The Summer Olympics to NIKE and QANTAS. In
addition, he was also the first Director of Interactive Marketing for J. Walter Thompson
Advertising in the Asia-Pacific region (1995) and a broadcaster. Scanlon was even the
photographer for the 1995 Australian (Auspost) Christmas stamps!
While the early part of his career featured largely the creative side of Scanlon he
nonetheless always focused on the business side of things by founding and growing the
various endeavors he was involved in.
Becoming President and CEO of Carbonwave in November of 2000 the company was
headquartered in Bellevue for 2 years before Scanlon, a Gig Harbor resident, decided to
move it to downtown Tacoma earlier this year.
Scanlon talked to us from his top floor office in the Harmon building, overlooking the
UWT and the Washington State History Museum. The art director in him comments wistfully as
he watches the progress of the Chihuly Museum of Glass from his floor-to-ceiling windows.
Pat Scanlon gave us 10 minutes for 10 questions on Australia, net access at 40,000 feet
and being one of the latest tech companies to move south from the Seattle area to Tacoma.
Q. You were a streaming content provider in the very early days of audio on the net.
What did you do?
A. Ive been an Internet broadcaster since February 1997. It certainly was audio only
and 16kbs tops in those early days. I did a daily 3-min. net radio program in Australia.
We specialized in Australian Internet industry news. Talk about your vertical market!
We would collect great stories on the Australian tech scene and syndicated the show out
to Yahoo! Australia, AOL Australia, ZDNet Australia - we had 15 syndication partners at
the time. We grew that from one tech show to about 15 shows across music news and
interviews, Australian Stock Market reports, Films, Sports
..
Q. What did you call your company?
A. We called it WHOOPi!. We thought Whoopi Goldberg, shes
pretty cool, professional but unorthodox. We thought Tom Hanks as the same
kind of brand personality. We thought: What if we combined the two - but we got
Wanks. Thats not good (smiling) so we settled on WHOOPi!. That way when
we did the shows, we could be making WHOOPi! It had legs!
Q. How could a red-blooded American get away with producing Australian Tech News?
A. It was because we were internet-based. When we first started, 70% of our listeners were
from the U.S. and overseas. The Internet is huge over there. Australia is #3 after Finland
as far as per capita Internet usage.
We used to partner with a lot of websites in the States, so I did a lot of translation.
I had an Australian partner and he used words like bonza! (Australian for
great!).
Q. From Australia to Tacoma. Why?
A. I had been homesick for about 2 years and felt that it was time to come
home. While born in the US I had never actually been to Seattle for any more
than a quick 3-hour trip in January 2000. So we moved pretty much sight unseen. But we
could not be happier with our choice!
Q. What does Carbonwave do?
A. Our history is in manufacturing streaming media servers and software. Carbonwave is a
Linux-based software developer. We have a development arm of Carbonwave called Linux SC,
which focuses on wireless and streaming media development, as well as working heavily with
XML for the Health industry.
Q. How large is your company?
A. We have nine developers, all senior talent, no junior programmers for us. Theres
a lot of cold pizza and we have to keep them from walking out the door without their pants
not on - the Einstein principle, you know! (smiling) But seriously, theyre very
clever
Now go back to work guys.
Q. What kinds of projects are you working on right now?
A. We have two specialties: We deal with streaming software development, anything from
Boeings Connexion project to mp3, mpeg4, all the major formats. If you have to got do
something unique with streaming audio or video, were your people.
Q. Youre on the cutting edge. XML is the hot thing.
A. I think its bleeding edge, actually. Thats even farther out. Ive
always been a bleeding edge kind of guy.
Q. What are you doing for Boeing?
A. Were involved with Boeings project called Connexion. In short, its wireless
streaming audio and video, check your email, virtual private network at 700 mph and 40,000
feet. Its for commercial airlines. Its a brand new division of Boeing and the
interesting part is all the servers on the Boeing plane are Linux-based.
Q. What else?
A. Were working on an electronic medical records project. This whole ehealth side of
things is quite fascinating. There is a lot of effort in the government and private sector
going to patient privacy. All the Democrats are now saying that their next big thing after
education is the Patient Bill of Rights. The issue is the security of passing patient
information between doctors. Given the ubiquity of Internet connections in doctors
offices, using the Internet as a transport mechanism makes perfect sense, but you do have
to watch the patients privacy.
Q. OK - a final frivolous question. You were a photographer for Sports Illustrated. Did
you shoot a swimsuit issue?
A. Yes, I worked on the 1985 issue.
Q. Wasnt that a bit
well
distracting?
A. It was a great job and a real challenge, but as I always said about it - After
the first ten minutes its no big deal - but boy, those first ten minutes!
______________
CarbonWaves website is at www.carbonwave.com.
You can listen to Pat Scanlon on the radio as a frequent co-host of WebTalkGuys Radio on
KLAY 1180 AM or online at www.webtalkguys.com.
(Editor's note: Dana Greenlee, president of LoudVox.com and co-host of the WebTalkGuys
Radio Show, will be writing a technology column for Friday editions of the Index.
WebTalkGuys, which features technology news and interviews, can be heard Saturdays from 11
a.m. to noon on KLAY 1180 AM in the Tacoma/Seattle area. Past show and interviews are also
webcast via the Internet at http:www.webtalkguys.com).